The WhatsApp Business Platform gives medium to large businesses the ability to connect with customers at scale. You can start conversations with customers in minutes, send customer care notifications or purchase updates, offer your customers a level of personalized service and provide support in the channel that your customers prefer to be reached on.

Developed in 2012, Snowflake is a fully managed SaaS (software as a service) that provides a single platform for data warehousing, data lakes, data engineering, data science, data application development, and secure sharing and consumption of real-time / shared data. Snowflake features out-of-the-box features like separation of storage and compute, on-the-fly scalable compute, data sharing, data cloning, and third-party tools support in order to handle the demanding needs of growing enterprises.